Eksterier
Comprehensive digital strategy and advertising
Together with Eksterier we designed and developed an advanced website that serves as the central pillar of their entry into the digital market. The client needed a visually polished and technically optimised platform to present premium bioclimatic pergolas, supported by strong advertising campaigns. With excellent UI/UX design of the website, SEO optimisation and the launch of targeted ads on Meta and Google platforms, we created a comprehensive digital ecosystem. The end result is a high-conversion online presence that provides the client with a stable flow of new inquiries and strong brand recognition.
Goals
- Build a modern, fast and user-friendly website that optimally presents the premium offer on the market.
- Generate steady, measurable growth in the number of inquiries through optimised Google and Meta ad campaigns in target markets.
- Establish a consistent presence on key social networks with regular content marketing and high-quality photo/video production.
The central result of our strategy is steady, measurable sales growth through the new web platform. With regular ad campaign management (Meta and Google) and expert monthly posts we provide the client with a daily flow of new B2C inquiries. Precise analytics also enables full control over return (ROAS) and cost per contact (CPA).
Approach
In designing and developing the digital presence for the Eksterier brand, we combined a technically polished website with strategic advertising. The main challenge was to set up a platform that would increase recognition and effectively convert visitors into sales opportunities in the competitive market of premium bioclimatic pergolas.
- We built a visually attractive and technically optimised platform that gives visitors a flawless user experience and easily guides them to submit an inquiry.
- We set up a targeted advertising strategy (Meta and Google Ads) that intercepts users with high purchase intent and directly generates a steady flow of new customers.
- We opened and optimised all social media profiles, designed e-mail signatures and corporate documents. We took care of all copywriting and the editing of presentation videos, rounding off a professional brand image.
Results
- We built and successfully launched a visually and technically polished platform that acts as the central sales funnel for premium products.
- With regular management of ad campaigns on Meta and Google we provided the client with a steady, measurable flow of B2C inquiries.
- We established a professional brand presence by setting up the corporate identity, all profiles, producing presentation videos and designing corporate materials.
- We implemented a precise analytics system that gives the client full control over cost per contact (CPA) and return on ad spend (ROAS).
Services
- Website development
- Online advertising
- Social media management
- Content marketing and strategy
- Strategy + brand identity
- Photo / video
We work with brands we fully trust.
