Eborak Systems
Google advertising, social media management and video production
Together with Eborak Systems we built comprehensive digital support that connects Google advertising, social media management, expert content and corporate video production. The client wanted to strengthen its digital visibility and present technically demanding solutions more clearly, while showing up in a more connected way across several channels. We based the work on regular campaign optimisation, aligned content and a visual presentation that brings complex industrial solutions closer to target audiences. This helped Eborak Systems build credibility and present its custom solutions more effectively.
Goals
- Increase the company's digital visibility with optimised Google advertising and monitoring of key campaign metrics.
- Establish consistent B2B communication on social media that clearly presents the company's services, projects and solutions.
- Present technically demanding solutions more effectively with a professional corporate video and expertly prepared content.
By connecting Google advertising, social media and corporate video production, we gave Eborak Systems a more consistent, sales-driven presence across digital channels, one that presents technically demanding industrial solutions clearly and understandably.
Approach
Eborak Systems works in the field of technically demanding industrial solutions, so the key challenge was to present complex services clearly, professionally and understandably. The client needed comprehensive digital support that connects advertising, content and visual presentation into a coherent whole.
- We ran Google advertising as a dynamic process, with regular keyword monitoring, search term analysis and ad adjustments based on user response.
- On social media we shaped expert B2B communication that translates technical solutions into concrete benefits for industrial clients.
- We supported the digital presence with a corporate video that presents the company, its capabilities and custom solutions vividly and convincingly.
Results
- We set up comprehensive management of the digital presence across three key areas: Google advertising, social media and video production.
- We optimised Google advertising with regular monitoring of keywords, search terms, campaign performance and target group response.
- We aligned communication on social media so the company presents its services, solutions and advantages more clearly, professionally and consistently.
- We produced a corporate video that supports a more dynamic, visual and convincing presentation of the company and its solutions.
- We connected analytics, content, advertising and visual communication into a single digital presence that builds the company's recognition over the long term.
Services
- Google advertising
- Social media management
- Content marketing and strategy
- Video production